Making money online particularly from social media platforms such as Facebook, X (formerly twitter), Instagram, TikTok and many more seems to be an endless opportunity as money can be made through Ads, eCommerce, freelancing, sales/marketing etc. In this comprehensive guide, we will be discussing the various ways or avenue one can make money from the world’s most used social media platform: FACEBOOK.
About Facebook

Facebook is said to be the world’s most used and featured social medium or platform on the planet, with a massive monthly active user of about 3 billion and as such it has proven to be a great avenue for content creators, digital marketers, freelancers, business owners etc to make money due to the large monthly traffic.
The Facebook app is available for both android and iOS phone users as it can be downloaded on google play store and also the iOS app store. The app has over 10 billion downloads, 158 million reviews as well as a rating of 4.5.

How does Facebook work?
After successfully installing the app either from iOS app store or google play store, create an account or sign-up on the app using either a desired email address or phone number, proceed to typing in your desired password and then submit. You will then be directed to an interface where you will fill in your profile details such as desired name (first and surname), age, gender, geographical details, profile picture/cover picture, etc.

After completing the entire account/profile set up, you will then be presented with an interface that comes with news feed to see the daily happenings across the globe, notification bar, messaging bar to communicate with friends and love ones on the app as well as profile dashboard etc.
How to Earn Money on Facebook
Below are the top 5 ways to successfully earn money on the Facebook platform:

- Monetizing a Page: Facebook allows users to create pages depending on the niches they choose, either a fitness page, health page, comedy page, sport page, education/jobs page and many more. To earn money from monetization of any of the aforementioned page niches, a user or page manager will need to meet up the Facebook monetization compliance which include 10,000-page followers, as well as 5,000 post engagement monthly. Facebook allows users to earn money through fan subscription to these pages as well as brand collaborations to advertise on these pages.
- Reels Monetization: Facebook also offer earnings method for short video (reels), one has to meet up with the Facebook monetization policies and also must always have good viewers on the reels as Facebook pays what is known as reels play bonus (it pays per 1,000 views).
- Facebook Marketplace: Facebook offers a free marketplace or shopping platform to advertise and sell your product and services, you can also boost or promote your products views to potential buyers by running Facebook Ads to enhance more visibility.
- Affiliate Marketing: Facebook users can also earn through affiliate marketing just be promoting products and services for other companies and earn commission per sale. To earn through affiliate marketing on this platform, one needs to post product reviews on diverse groups to win a large audience as well as running Ads to boost visibility. Some of the affiliate programs on the platform (Facebook) are: Amazon Associates, CJ affiliates, ClickBank etc.
- Freelancing: One of the easiest ways to earn money on the Facebook app is through freelancing. Utilizing the platform as an avenue to get a client or clients. Join freelancing groups, post about your services such as graphics designing, social media management, copy writing, virtual assistance, web designing, blog managements and many more.

Tips to Maximize Earnings on Facebook
There are so many ways to maximize your earnings on the Facebook platform:
- Consistently posting (Video contents, non-video contents).
- Engage with your audience by replying to comments on post.
- Appropriate use of Facebook Ads
Conclusion
The Facebook media or platform offers a wide range of earning opportunities either through freelancing, eCommerce, page monetization, affiliate marketing and many more. The key to earning genuinely on this platform is by growing your audience and these can be achieved through consistent engagements, marketing, Ads testing on the platform.

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